THE COURSE STARTS ON THE 15TH OF NOVEMBER 2018
Distribution and Product Visibility
15 STUDENTS ENROLLED
“A product is not a Product until it is sold”
Nothing hurts a manufacturer like watching your products sleep in the warehouse for weeks and months without recording reasonable sales, even after doing all the needful to achieve production targets.
Or worse, signing up distributors only for the products not to sell – that’s like relocating your products from your warehouse to another warehouse. No sales means you have zero % chance for a repeat purchase. It’s mentally draining and emotionally stressful; let’s not even talk about the hole it drills in your bank account.
I know because I have been there!
I’ve been a manufacturer for 12+ years and though my product brands currently have prominent presence in all 36 states of Nigeria, but it wasn’t always that way. I know what it’s like to wish and hope for the day when your product will become a household name and the number #1 choice sitting on supermarket shelves nationwide.
After years of trying various methods and months of doing it the wrong way, today my products are in-demand nation wide and currently have distributor requests from other parts of Africa.
>> Loyal distributors who are willing to go the extra mile to sell our products
>> In-demand products stocked by supermarkets and corporate organisations
>> Effective promotions without going on TV and Radio
What do you do when your products are sleeping in warehouses and stores without recording sales? You don’t need more production targets and factory optimization. You need insight on signing up distributors and strategies to build a loyal following and demand for the products.
This Course is designed to move your products from factory to Customer’s hands – because that’s the only way you make money
You’ll be armed with the tools & knowledge you need to win in the market – from signing up the right distributors to making competition and price wars work in your favor.
Positioning For Distribution
>> Connect with your ideal consumer
>> Industry insights on how to sign up Distributors
>> Distributorship Contract: what your agreement should entail.
>> Exact reward system to implement for Distributors and Sales team
Product Awareness
>> Market Gimmicks to ensure visibility and guarantee sales.
>> Strategies to foster loyalty for your products
>> Effective promotions without going on TV and Radio
>> Value chain monitoring and Incentives to ensure a win-win situation
>> Handling Price Wars using real life case studies.
>> The sales strategies employed by industry giants
>> Building a profitable sales team
>> Making competition work in your favor
This is the missing piece
You have invested a lot in your facility, machines, and staff, but the difference between throwing money away and making returns on your investments is knowledge, good advice and guidance. This is the missing puzzle piece for most manufacturers.
This course is not about theories you can’t apply. It’s loaded with practical strategies, real-life case studies and industry hacks curated from 12+ years of manufacturing experience.
FAQ
Here are answers to some frequently asked questions:
How exactly is the course delivered?
The entire course is online, so you get all the information and knowledge from the comfort of your home or work place. All videos and work sheets (assignments) are within the online portal.
The program also includes a private Facebook group where you connect with fellow members on the course, and have the opportunity to ask questions and get feedback, tapping into collective wisdom
How long do i have access to the course?
You have life-time access and can access this course anytime you want for as long as the course is available. You also get access to updates at no extra cost.
Can I learn at my own pace?
Once you’re enrolled, you get access to all the modules. The course is entirely self-paced and you can view the videos and work on your work sheets anytime.The program also includes a private Facebook group where you connect with fellow members on the course, and have the opportunity to ask questions and get feedback, tapping into collective wisdom
I have further questions
No problem. Email bola@bolaadefila.com and we’ll provide a prompt response to all your course-related questions.The program also includes a private Facebook group where you connect with fellow members on the course, and have the opportunity to ask questions and get feedback, tapping into collective wisdom
Course Curriculum
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